MRSpride SHOW UP: After Hours

Rachel Ayeh-Datey, Senior Researcher, The Mix Global
Rachel is a Senior Researcher at The Mix Global, where she leads multi-market qualitative research projects for global brands including PepsiCo, Nike, LEGO, and Diageo. With over nine years of experience spanning advertising, cultural insight, and writing, inclusion sits at the core of her practice. She co-founded Second Nature, a research platform centring nature-based collectives for marginalised groups globally. Alongside her 9–5, Rachel is a writer and poet. Her writing explores Black British history, social justice and queerness, with work published in Get Your Guide, gal-dem, Black Ballad, AMAKA, and more. She has been shortlisted for the MRS Equality, Diversity & Inclusion Changemaker of the Year "One to Watch" 2026, ADWEEK's Future is Female 2026, and INvolve's Top 100 Empower "Future Leaders" Role Models 2026.

Michael Brown, Head of Research and Insight, UK & EMEA, IPG Mediabrands, Co-Chair, MRSpride

Therese Eriksson, VP, Media Sales EMEA, Dynata
Therese is Vice President of Media Sales EMEA at Dynata, leading partnerships with brands, agencies and media organisations across the region. With extensive experience spanning media, technology and market research, she helps organisations harness data and consumer insights to make smarter marketing and business decisions.
A passionate advocate for inclusive leadership, Therese believes that diverse perspectives fuel innovation, stronger decision-making and better outcomes for clients and communities alike. She is committed to creating environments where individuals can bring their authentic selves to work and thrive, while helping businesses connect more meaningfully with the audiences they serve. Returning for her second MRS Pride event, Therese continues to champion inclusion, representation and belonging across the insights industry, supporting initiatives that help create a more diverse and equitable future for the profession.

Elliot Hatt, Policy and Research Manager, Stonewall

Tabitha Morton, Executive Director, UM Women UK
Tabitha is Executive Director of UN Women UK, whose mission is to ensure every woman and girl has access to safety, choice and a voice. UN Women is the only global organisation working to make gender equality a reality in every way: from grassroots programmes with the most vulnerable women and girls, to changing attitudes, and helping governments design gender-equal policy.
Growing up on a council estate in Liverpool, leaving school at 10 years old and living in a deeply conservative family, society's expectations of what Tabitha could be were narrow. The knowledge that these boundaries are only ever someone else's idea of what you can be, or a way to control you
drives her activism.
In 2023 Tabitha became the Chair of domestic abuse charity Standing Together Against Domestic Abuse, continuing her work to play a part in ending all gendered violence.
Before this Tabitha was Deputy Leader of the Women’s Equality Party and also led a cross-party organisation campaigning on issues from the climate crisis, equal representation in government and reform of the mental health and care sectors. Her commercial knowledge was honed from 15 years in the construction industry being the first woman on the UK board of her organisation.

Toni-Ann Murphy, Founder, Touch Grass
Toni-Ann is a community organiser, outdoor educator, and founder of Touch Grass, an outdoor community centring the wellbeing of queer people of colour. As a queer Black woman, she is committed to creating inclusive, healing spaces beyond nightlife culture. Her work blends lived experience with a values-driven approach to environmental justice, mental health, and community care. Through retreats, workshops, and grassroots programmes, she helps marginalised communities build joyful, grounded relationships with nature and reimagines what queer leadership can look like.

Risham Nadeem, Innovation Director, C Space

Jane Rowe, Research Director, YouGov

Sabrina Trinquetel, Account Manager, YouGov; Inclusive AI Campaigner; Co-Chair MRS Pride; Award Winning EDI Changemaker
Sabrina Trinquetel is an award-winning market research professional and Account Manager at YouGov, where she partners with leading organisations to deliver strategic insight and drive commercial growth.
Alongside her commercial role, Sabrina is Co-Chair of MRS Pride and serves on both the MRS Voices4All (EDI) Council and the MRS AIA Council. Her work with the MRS is focused on advancing inclusive and responsible AI in market research, helping organisations embed fairness, transparency and inclusion into emerging technologies and research practices. She is the author of the MRS paper Systemic Inclusion by Design, which explores practical approaches to building more inclusive AI and research ecosystems.