Online Panels and Communities

This course enables you to understand how to best build, develop and maintain online panels or communities using the latest techniques. It covers the implications of Web 2.0 for research, as well as options for software and how to resource an online panel or community (both in-house and externally).

We’ll focus primarily on case studies from the UK market (with some international case studies where relevant), and will cover client-based panels, both those run internally and through third parties (as opposed to access panels).

Learning Outcomes/Learning Objectives

• The benefits and challenges of online panels and communities
• How to set-up an online panel or community
• Panellist and community member lifestage and best practice for engagement
• How best to communicate with panellists and community members – the usefulness of newsletters, online forums etc.
• How to engage client-side stakeholders in a community model and complete the two-way relationship

Who will benefit?

Those running/using a panel or community, in the process of setting one up, or thinking about doing so.

Course Delivery Mode

Online

Harassment and Safeguarding Policy

By booking this event, you agree to abide by the MRS Harassment and Safeguarding Policy. A copy of the policy can be viewed here: MRS Event Harassment and Safeguarding Policy.

MRS is committed to providing a safe, inclusive and respectful environment for all attendees. Failure to adhere to this policy may result in you being asked to leave the event without a refund. In addition, MRS reserves the right, at its discretion, to refuse future bookings and attendance at MRS events.

If at any point during the event you experience or witness anything concerning, please speak to a member of the MRS team immediately so we can address it promptly and appropriately.

If you wish to raise a concern after the event, please email conference@mrs.org.uk. Concerns will be handled sensitively and proportionately, and MRS may take action where expected standards are breached.