Call for contributions: Integrated Insight Conference

MRS’s first ever Integrated Insight Conference will demonstrate how organisations are bringing together fragmented consumer intelligence to uncover new insights, identify emerging opportunities and make better-informed decisions. We’re looking for practical, evidence-led stories of how organisations have integrated their intelligence and made better decisions as a result.

 Topics of interest include:

• connecting siloed sources of customer intelligence for more complete understanding
• extending organisational memory, re-using insight and building cumulative consumer intelligence
• moving from one-off research projects to continuous consumer insight models
• democratising access to insight to drive activation and improve decision-making
• demonstrating measurable business impact through integrated insight
• exploring how new technologies, thinking and business models are transforming the way organisations connect, share and activate intelligence

Submission guidelines

If you have a case study or discussion point to share at this event, please submit a brief synopsis via out online application form by Monday 30 November.

Please let us know if you’d like to be considered for a case study, no slides panel session or in conversation with (interview style) session. All conference slots are 30 mins.

A quick note on our selection criteria

We give priority to:

• real world case studies co-presented by agencies and their clients
• new and diverse voices in the field
• MRS company partners

MRS is committed to equal gender representation on the conference platform and strives to achieve a minimum of 15% of speakers from ethnically diverse backgrounds

Harassment and Safeguarding Policy

By booking this event, you agree to abide by the MRS Harassment and Safeguarding Policy. A copy of the policy can be viewed here: MRS Event Harassment and Safeguarding Policy.

MRS is committed to providing a safe, inclusive and respectful environment for all attendees. Failure to adhere to this policy may result in you being asked to leave the event without a refund. In addition, MRS reserves the right, at its discretion, to refuse future bookings and attendance at MRS events.

If at any point during the event you experience or witness anything concerning, please speak to a member of the MRS team immediately so we can address it promptly and appropriately.

If you wish to raise a concern after the event, please email conference@mrs.org.uk. Concerns will be handled sensitively and proportionately, and MRS may take action where expected standards are breached.