Stakeholder management
ShareStakeholder management skills enables effective interpretation and influence on external and internal stakeholders within a business environment creating positive relationships.
Knowledge, Skills and Attitudes
1. Identify key stakeholders and establish relationships with internal and external stakeholders
2. Prioritise importance of different stakeholders and stakeholder groups (internally and externally) and establish the needs of each individual and/ or group
3. Establish relevant corporate policies and actions for each stakeholder group
4. Develop and agree communications strategies for building and managing good relationships with identified stakeholders and groups
5. Monitor the effectivess of stakeholder management strategies
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Introduction to Qualitative Research
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©2026 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911 Email: info@mrs.org.uk